At the Institute of Pediatric Psychology, the emphasis is on compassionate, evidence-based mental health care for children, teens, and families. The practice supports parents in navigating the challenges of raising adolescents by providing therapy, group programs, and parent support in a welcoming, approachable environment.

For the institute, I delivered a comprehensive digital marketing update that included:

• Social media collateral for ongoing posting to engage parents and highlight seasonal themes.

• A website redesign, plus the addition of new service pages to expand their reach and improve clarity.

• Blog development to provide educational resources while boosting online visibility.

• SEO optimization to strengthen their presence in Orange County search results.

Throughout this project, I ensured all content stayed consistent with their established branding and professional-yet-approachable voice, creating a cohesive digital presence that reflects their mission of supporting families with empathy and expertise.

www.pediatricpsychology.org