Orange County Web + Brand Design
THE fourWEEK FORMULA
Your brand and website: defined, designed, and launched in just four weeks.
You bring the vision. I bring the formula. A calm, guided process that takes you from idea to online without the chaos. The Four Week Formula is my signature method for creating beautiful brands and Squarespace websites that feel like you, work beautifully, and connect instantly with the people you’re here to reach.
THE FOUR WEEK FORMULA
THE METHOD | How it Works
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WEEK ONE: Discover
We uncover your story, your audience, and your aesthetic voice. I translate everything you mean (even the things you can’t quite articulate yet) into a clear, intentional creative direction.
Outcome: brand clarity and a roadmap for your site.
WEEK TWO: Define
Your strategy becomes tangible. We finalize your color palette, fonts, brand tone, and page structure. Every decision is rooted in empathy and designed to simplify your client’s experience.
Outcome: cohesive visual identity and website framework.
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WEEK THREE: Design
Copy, imagery, and design come together. This is where your presence begins to take shape; visually, emotionally, and strategically.
Outcome: your brand and website built to resonate and convert.
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WEEK FOUR: Deliver
Your site goes live, with final optimizations for SEO and performance. I’ll walk you through everything you need to maintain your new digital home confidently.
Outcome: a complete, launch-ready brand and website that feels like home.
04
THE FOUR WEEK FORMULA
WHAT’S INCLUDED | Everything You Need
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Custom logo suite
Curated color palette + typography pairings
Brand style guide
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Custom Squarespace website (up to 6 pages)
Built-in SEO foundation (titles, descriptions, and alt text)
Copywriting for all key pages (SEO-informed, written in your voice)
Mobile optimization and accessibility setup
Integration with email marketing, calendar links, and social platforms
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Personalized 1-hour walkthrough session
Post-launch support (4 weeks of minor updates or questions)
WHO it’s FOR
The Four Week Formula is perfect for you if…
You’re a woman-owned or heart-led small business ready to grow; therapists, wellness practitioners, artists, coaches, or creative entrepreneurs.
You want your online presence to look as thoughtful as your work feels.
You’re ready for someone to take the reins and handle the details [copy, design, and strategy] while keeping you grounded in the process.
You’ve outgrown your DIY website and need something that reflects the next chapter of your business.
If you’re craving clarity, cohesion, and the peace of mind that comes from knowing your brand is finally done right, this is for you.
WHY it WORKS
The one decision that turns your brand from “nice” to need-to-book.
How four structured weeks replace months of creative limbo.
Why “done for you” doesn’t mean “detached from you.”
The hidden power of a calm, creative process, and how it makes your brand magnetic.
the INVESTMENT
Transparent, flexible, and tailored.
The Four Week Formula is a complete, done-for-you experience; custom-built around your business and goals.
Average investment: $1890-3,500
(Depending on page count, integrations, and copy needs.)
Payment plans available:
40% deposit to reserve your start date
30% mid-project (after Week Two)
30% upon delivery
Because every project is tailored, you’ll receive a detailed proposal following your free Vision Session.
STAY a WHILE.
…or START something NEW.
You can dive into the work we might create together, or wander through the words and ideas that shape it.
