Confession time: I don’t care if you rank #1 on Google. There, I said it.

You don’t need to master SEO overnight. Just start here. Each step builds momentum.

If you’ve ever Googled your business and felt your heart sink because you didn’t see your name anywhere: Congratulations, you already know why SEO matters.

On paper, childcare, photography, and design might look unrelated. In practice, they all orbit the same center: human connection.

If you’re nervous to launch your website, offer a new service, or put your story out there, it probably means you’re onto something important.

Reinvention isn’t a midlife crisis; it’s midlife clarity.

Posing for headshots doesn’t have to feel awkward. Trust me, I spent 15 years as a professional photographer. These are some of my favorite headshot poses that strike the balance between professional and approachable, perfect for therapists and small business owners.

Think your headshot just needs a quick Facetune swipe? Careful: over-editing can take you from “professional” to “wax figure.” Here’s what not to do (and when to let a pro step in).

Phones take selfies. But can they take professional-looking headshots? Absolutely. Here’s how to get a photo that feels polished, natural, and client-ready, no fancy gear required.